The Power Of Five Percent More
“Making small changes to reach big goals is the answer,” says entrepreneur and bestselling author Michael Alden in his book, 5% MORE: Making Small Changes To Achieve Extraordinary Results. “If you just put 5% more effort into any aspect of your life, you will not only achieve your goals, you will surpass them,” he explains.
“Far too often, people become paralyzed when they want to improve their lives, because the effort to reach their goals seems overwhelming,” adds Alden. “Or the opposite occurs. They decide to dive into something one hundred percent, but then quickly lose steam.”
Therefore, Alden demonstrates that long-lasting success is based on small increases in effort. “Five percent is almost unnoticeable in terms of effort—but it accrues quickly, with each step boosting the baseline,” he declares.
Although much of Alden’s advice is based on personal experience, observation, and common sense, he is careful to discuss the studies and research that support his ideas throughout the book.
Alden is the founder and CEO of Blue Vase Marketing, a multi-million dollar marketing firm that has been ranked by Inc. Magazine as one of the fastest growing private firms in America. Alden is also a recipient of SmartCEO Magazine’s 2016 Future 50 Award. His first book, Ask More, Get More, was a national bestseller.