Eric Jacobson On Management And Leadership

“Today, being memorable is the holy grail of communication,” says bestselling author Bill McGowan . “ Exceptional speaking, in its truest sense, has been buried under layers of bland, banal, and forgettable communication. In a world where everyone’s 'on message,' no one can stand out.”   His terrific, tactical, timely, and entertaining new book, Speak, Memorably  (authored with Juliana Silva ), helps professionals break away from canned communication and find their true—and most effective—voice no matter the workplace.  McGowan explains that the three edicts for how NOT to speak memorably are: Produce three key messages. Keep bridging back to those messages. Tell ’em what you’re going to tell ’em, tell ’em, and tell ’em what you told ’em.  Therefore, Speak Memorably  offers concrete strategies and tools to help anyone, in any stage of their career, cut through the numbing sameness of cliches and boring business rhetoric — and helps them break ...

“ How you say something matters more than what you say,” explains Michael Chad Hoeppner , author of the new book, Don’t Say Um: How To Communicate Effectively To Live A Better Life .   This book will help you with all your daily interactions. It will help you by focusing on perfecting your delivery, one of the two primary buckets of all spoken communication. “ Content is what you say, delivery is how you say it,” adds Hoeppner.   Hoeppner has coached presidential candidates, prominent CEOs, and Ivy League deans on their communication skills. He shares his best practices in the book, which is filled with kinesthetic techniques and hands-on exercises like finger-walking to stop using filler words or silent storytelling to avoid monotone.   You will learn through a variety of simple-to-master exercises:   Four common speaking mistakes that inadvertently impact your message and delivery. How the most effective speakers use the 5 Ps of vocal variety—a unique ...

According to  Kristi Hedges , author of the book,  The Power of Presence , a good story includes these seven elements: Has a clear moral or purpose. Has a personal connection to the storyteller and/or the audience. Includes common reference points the audience can understand. Involves detailed characters and imagery. Reveals conflict, vulnerability, or achievement others can  relate  to. Has pacing (a beginning, ending, and a segue back to the topic). Serves to strategically underscore your intention (it's not randomly told).

There is lots of good advice in  Bob Kulhan 's book,  Getting To Yes And , One of my favorites is his tips for  making a presentation . Kulhan recommends you follow these  five tips : Warm Up . It's not enough to review your notecards and double-check your PowerPoint. Give yourself time to get your body and mind ready for peak performance. Relax . You've done all the prep work and you know what you're talking about, so give yourself permission to adapt to changes in your presentation as they occur. Adapt . You cannot plan for every question, and no matter how much you prepare there will always be uncontrollable surprises that pop up and potentially undermine your presentation. Don't try to control them. Try to adapt to them. Focus on Engaging . Put your energy into making sure that you are communicating your points clearly and effectively. You are not talking to a group; you are talking to individuals within the group. Be Yourself . You are not bound by s...