Consider this advice from author Paul R. Timm . He recommends a different twist on asking your customers questions : stop asking your customers the "typical" questions and instead ask them open-ended questions. Here's specifically what Timm recommends: Don't Ask : How was everything? Can I get you something else? Did you find everything you need? Will that be all? Was everything satisfactory? Instead Ask : What else can I do for you? What else can I get for you? What else can I help you with? What else could we do to better serve you? How else can we be of help? These open-ended questions will let your customers really express their ideas, opinions and needs . Timm is the author of, 50 Powerful Ideas You Can Use To Keep Your Customers .