Follow this advice, from the authors ( Ron Ricci and Carl Wiese ) of the, Collaboration Imperative , book for how to create a great vision statement for your team (or company) : A vivid, idealized and memorable description of a desired outcome. Inspiring, energizing and helpful in creating a mental picture of your target. Based on an “outside-in” perspective—focused on evolving customer needs rather than an insular, status quo mentality. An enduring idea that galvanizes people to get behind something. Compatible with the team’s agreed-upon goals and direction. Something that every team member should be able to recite. Broad enough to be meaningful for the entire duration of the team’s existence.
Sharing tips, ideas and techniques for leaders and managers for the past 17 years.