“How you show up, what you stand for, and what actions you take to that end—as an individual and as a leader in your organization—are now gating factors to lasting success,” explains Frank Calderoni in his book, UPSTANDING: How Company Character Catalyzes Loyalty, Agility, and Hypergrowth . Calderoni explains that leaders must put character at the center of everything they do, and he explains that company culture is distinct from company character . He explains that: Company culture is the system of beliefs, values, goals, behaviors, and the way employees feel working in the organization—from leadership style, decision-making norms, customer experience, and company policies—officially and unofficially. Essentially, it’s the personality of the organization. Company character is the integrity, respect, and fortitude residing at the core of your culture. It is the basis of trust and emotional connection people have with your ...
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