What More Can I Say?

Dianna Booher's new book, What More Can I Say?, presents nine core principles of persuasive communication in an easy-to-read and easy-to-digest format that makes for a compelling read for anyone wanting to succeed in changing behavior or changing minds.

The nine core principles are:

The Law of Trust vs. Distrust
The Law of Collaboration vs. Monologue
The Law of Simplicity vs. Complexity
The Law of Tact vs. Insensitivity
The Law of Potential vs. Achievement
The Law of Distinction vs. Dilution
The Law of Specialty vs. Generalization
The Law of Emotion vs. Logic
The Law of Perspective vs. Distortion

Booher draws on her decades of experience coaching and conducting workshops, and through the various Laws illustrates how messages can be delivered to:

Make a sale
Cement a relationship
Lead employees through a corporate restructuring
Inspire employees
Recruit top talent
and much more

The book includes plenty of real-world, use-tomorrow, examples. And, Booher sprinkles throughout the book many inspiring leadership and communication quotes. Booher has written 46 books.

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Eric Jacobson On Management And Leadership

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