Skip to main content

How To Move From Being Tactical To Being Truly Strategic

Today’s business leaders are faced with many challenges: intense competition, increased regulation, and the need for constant innovation. Therefore, it’s imperative that as a business leader you have the essential meta-skill to navigate your business with a thorough understanding of your current situation, vision to see the future destination, and the ability to create the path to reach it,” explains Rich Horwath, author of the new book, Strategic

He says that being strategic is to possess insight that leads to advantage. Strategic is the opposite of unstrategic that includes: 

Wondering aimlessly, lacking direction, getting lost in the weeds. 

Doing everything, lacking the discipline to say no, and trying to be all things to all customers, both internally and externally. 

Conducting meetings that take conversations down rabbit holes that cause widespread frustration amongst the members of your group. 

Fortunately, the book provides you with the blueprint for navigating those hurdles while being able to take a truly strategic approach to all facets of your business.

 

Specifically, you’ll learn about Horwath’s Strategic Quotient (SQ), a validated assessment tool which evaluates an individual’s ability to lead and think strategically. The SQ evaluates a leader’s current mindset and behaviors using the “3A Framework” – acumen, allocation, action. It identifies the building blocks of a strategic leader and pinpoints areas for improvement to help individuals reach their full potential. 

 

With Horwath’s guidance, leaders will master the four dimensions of strategic fitness that contribute to executive performance:

 

Strategy Fitness: Ability to understand and develop strategy, set direction, allocate resources, make decisions, and create competitive advantage.

 

Leadership Fitness: Leadership philosophy, personal performance, mental training, and ability to master time and calendar.

 

Organization Fitness: Ability to create the appropriate business structure, evolve the business model, develop talent while planning for succession, and innovate.

 

Communication Fitness: How to facilitate conversations, conduct effective collaboration, bring value to customers, and lead productive meetings.

 

Some of my favorite takeaways from the book include:

 

Strategic plans should clearly describe where the business is today, where it’s going, and how it’s going to get there. Inherent in that description is what you choose to do and—equally important—what you choose not to do.

 

If your strategic plan is long, complicated, and not crystallized into a usable one- to two-page document, then there is work to be done. The longer the plan, the less likely it is to be updated with new insights and remain a relevant compass for your strategic direction.

 

A company is only as good as its people. People are only as good as their actions. And actions are only as good as the thinking behind them.

 

The best leaders practice the concept of servant leadership by ensuring their people are equipped with the knowledge, skills, and tools to effectively perform their functions.

 

It takes a confident leader to invest a larger chunk of time exploring the right question to frame the challenge. As Albert Einstein espoused: “If I had an hour to solve a problem, I’d spend 55 minutes thinking about the problem and five minutes thinking about solutions.”

 

Rich Horwath

 

Today, Horwath shared these additional insights with us:

 

Question: Of the three unstrategic sins, which one plagues organizations and their leaders the most and why?

 

Horwath: Killing meetings. 83% of executives we surveyed said that their meetings were an unproductive use of time. If your car or television worked less than 20% of the time, would you keep them? People tolerate unproductive meetings because they become part of the culture—no agenda, starting late, people multitasking, and nothing decided.  

 

Question: What is the primary takeaway you want readers to have after they have read your book?

 

Horwath: If you don’t increase your strategic fitness, you and your business will fail. To think, plan, and act strategically simply requires awareness, discipline, and focus—all of which are in short supply where the crack cocaine of the business world is multitasking. Both flood the brain with dopamine, provide a brief high, and kill your productivity.

 

Question: What is the best first action to take for a business leader to become more strategic and to follow your book's advice?

 

Horwath: I define strategic as possessing insight that leads to advantage. The first step then to being strategic is to continuously be discovering insights. An insight is a learning that leads to new value. Hold yourself and your team accountable for generating, recording, and sharing one to three insights per week, and then find a place to house them in the future so you’re continually building your foundation of expertise.

 

With practical tools and dozens of real-world examples, Strategic shows you how to be more than tactical―and how to be truly strategic. There’s no better time than now to read this book.

 

Thank you to the book’s publisher for sending me an advance copy of the book.

Comments

Popular posts from this blog

The Algorithm: The Five-Step Framework That Drives Business Success

    From a former President of Tesla, Jon McNeill , comes The Algorithm —the first book written by any of Elon Musk’s direct reports—a transformative guide for leaders, entrepreneurs, and innovators who want to emulate the paradigm-shattering approach used to launch Tesla and SpaceX to success.  And that transformed Lululemon and General Motors. McNeill had already founded and sold six startups when Sheryl Sandberg introduced him to Elon Musk, who was looking for help at Tesla. McNeill was steeped in the lean principles that had made Toyota a global powerhouse—principles focused on achieving efficiency and optimization by incrementally improving existing systems and processes. What he learned at Tesla was an approach that required radical rethinking to explode the status quo, attack complexity, and set seemingly unrealistic goals. Elon Musk at Tesla called this five-step framework “The Algorithm.”   1. Question every requirement – “Question everything—from produ...

Let's Meet At The Intersection Of Marketing, Leadership And Blogging! A Q&A With Debbie Laskey

  Credit: iStock Photo For the past 16 years, I have relied on Debbie Laskey's Blog for expert leadership guidance and always interesting insights into marketing best practices and recaps of marketing trends.  Fortunately, through the years, Debbie has also shared her expertise through a variety of postings on my blog, and I'm honored again today to feature Debbie with the following Q&A's:  QUESTION: You've featured many leadership experts on your blog through the years. What is a common theme from all the Q&A's? DEBBIE LASKEY : Back in 2011, I met Mark Herbert, a leadership expert and author based in Oregon, as a result of our interactions on Twitter/X. I interviewed him several times, and he provided a quote that I will always remember and share often: "Leadership doesn't require you to be the smartest person in the room. It requires you to block and tackle for others." That quote has appeared on my blog countless times over the years because...

How To Be A Servant Leader

Check out the  definitive book on servant leadership . It's a curated collection of incredibly insightful and motivational perspectives on servant leadership via essays by 44 servant leaders. Edited by  Ken Blanchard  and  Renee Broadwell ,  Servant Leadership in Action , includes the personal stories from some of the most well-respected authorities on leadership: Patrick Lencioni John C. Maxwell Marshall Goldsmith Stephen M. R. Covey Plus, you'll read keen advice from celebrated sports coaches, company CEO's, pastors and retired military leaders. Each of the  44 stories/chapters  stands strong on its own. However, Blanchard and Broadwell group them within  six parts : Fundamentals of Servant Leadership Elements of Servant Leadership Lessons in Servant Leadership Examples of Servant Leadership Putting Servant Leadership to Work Servant Leadership Turnarounds Get your pen or highlighter ready. You're sure to take lots of notes as you capture advice...

10 Quotes From The 5 Levels Of Leadership -- John C. Maxwell

Soon I'll post my full review of John C. Maxwell's latest book, The 5 Levels of Leadership .  In the meantime, here are some of my favorites quotes from the book that I believe should become a must-read book by any workplace/organizational leader: Good leadership isn't about advancing yourself.  It's about advancing your team. Leaders become great, not because of their power, but because of their ability to empower others. Leadership is action, not position. When people feel liked, cared for, included, valued, and trusted, they begin to work together with their leader and each other. If you have integrity with people, you develop trust.  The more trust you develop, the stronger the relationship becomes.  In times of difficulty, relationships are a shelter.  In times of opportunity, they are a launching pad. Good leaders must embrace both care and candor. People buy into the leader, then the vision. Bringing out the best in a person is often a catal...

How To Reclaim Your Time And Be Time Smart

“Four out of five adults report feeling that they have too much to do and not enough time to do it,” reports  Ashley Whillans , author of the book,  Time Smart: How to Reclaim Your Time and Live a Happier Life . “These time-poor people experience less joy each day. They laugh less. They are less healthy and less productive.” And, in one study, time stress produced a stronger negative effect on happiness than unemployment.   Drawing on the latest science, Whillans teaches us how to escape the time traps that make us feel this way and keep us from living our best lives.   She explains that the  six most common time traps  are: Constant connection to technology. Obsession with work and making money. Limited value placed on time. Busyness as a status symbol. Aversion to idleness. The Yes…and then regret it effect.   Her playbook shows you how to :   take back the time you lose to mindless tasks and unfulfilling chores. improve your "time affluence.” f...

How To Achieve Real Optimism Even When Life Is Hard

  “Optimism is not about believing that everything will turn out the way you want it; that everything will go according to plan, or that positive thinking about the future can stave off disaster. It’s about accepting that life is hard—sometimes really hard—but it always has something to teach us,” explains Dr. Deepika Chopra , author of the new book, The Power Of Real Optimism: A Practical, Science Based Guide To Staying Resilient, Curious, And Open Even When Lie Is Hard . She adds, “If we can stay open to those lessons, we will survive.”  Why should we strive to become more optimistic? “Because, simply put, optimism improves our mental and physical health and makes us more able to face whatever life has in store while staying committed to our goals and values,” shares Dr. Chopra.  In this fresh, science-backed debut, professional psychologist and media expert Dr. Chopra shows us how to build the kind of optimism that can actually withstand real life. The book offe...

How To Change Yourself To Change Your Company

The book,   Reinventing the Leader ,  is an inspiring account of the magic that can happen when a leader realizes they must undergo their own transformation in order to transform their organization.  This candid and practical book by  Guilherme  ( Gui) Loureiro , Regional CEO overseeing Walmex, Walmart Canada, and Walmart Chile (now Chairman of the Board for Walmex and Regional CEO for Canada, Chile, Central America, and Mexico), and his executive leadership coach  Carlos Marin  shows how even the most successful leaders must be open to personal change in order to transform their company. The book details how the pair pioneered a data-driven, customer-centric business transformation at Walmex—Walmart’s biggest division outside of the United States. “This book is a blueprint for transformational success for leaders in any business who find themselves facing the need to retool their own company’s systems and operations and energize and inspire an entire ...

The 12 Ways Marriott Practices Good Leadership And Customer Service

The next time you stay at a Marriott hotel look in the nightstand drawer for Marriott's booklet that highlights its milestones and tells the Marriott story. In the booklet, you'll find the following 12 ways that Marriott practices good leadership AND customer service : Continually challenge your team to do better. Take good care of your employees, and they'll take good care of your customers, and the customers will come back. Celebrate your people's success, not your own. Know what you're good at and mine those competencies for all you're worth. Do it and do it now. Err on the side of taking action. Communicate. Listen to your customers, associates and competitors. See and be seen. Get out of your office, walk around, make yourself visible and accessible. Success is in the details. It's more important to hire people with the right qualities than with specific experience. Customer needs may vary, but their bias for quality never does. Elimin...

Teach An Employee Something New Today

Take the opportunity today to teach an employee something new. Nearly everyone likes to learn and is capable of tackling a new challenge. Teach your employee something that expands their current job description. Teach something that will help them to get promoted within your organization at a later date. Teach them a skill that uses new technology. Or teach them something that will allow them to be a more skilled leader and manager in the future. You can even teach something that you no longer need to be doing in your position, but that will be a rewarding challenge/task for your employee. The  benefit  to your employee is obvious. The benefit to you is you'll have a more skilled team member who is capable of handling more work that can help you to grow your business and/or make it run more efficiently. Be a leader who teaches.

Five Essential Principles For Sustaining Growth Through Innovation

Even though many companies strive for innovation, most struggle to achieve meaningful change. The largest reason for this disconnect? Playing it safe. Leaders and organizations want to implement new ideas, but too often they are held back by the fear of failure, even though setbacks are intrinsic to the innovation process. In the new book, No Fear, No Failure , by Lorraine H. Marchand (with John Hanc), readers will learn how to overcome the status quo that stifles creative thinking and how to create a culture that encourages innovation. Marchand provides a framework for sustained growth built on the “ 5 Cs ”:   Customer First Culture Collaboration Change Chance   She draws on more than 120 interviews with leaders across industries, real-world case studies, and her firsthand experience and shares step-by-step, field-tested strategies, tactics, and tools that practitioners can use to embed creativity within organizational cultures. Marchand is a former Big Tech and Big Pharma ex...