Skip to main content

How Higher Education Can Evolve To Meet The Needs Of Next-Generation Learners

 

Kathleen deLaski’s new book, Who Needs Collage Anymore?: Imagining A Future Where Degrees Won’t Matter, offers an optimistic yet practical assessment of how postsecondary education can evolve to meet the needs of next-generation learners. ​She reimagines what higher education might offer and whom it should serve.

This is a must-read for anyone concerned about the future of employment, education, and the economy. deLaski shows that we are on the cusp of a Great College Reset in which workforce training, college, and corporate training become more interchangeable—requiring unprecedented coordination between public, private, and educational institutions and new ways of thinking about the future of work. 

In the wake of declining US university enrollment and widespread crises of confidence in the value of a college degree, deLaski urges a mindset shift regarding the learning routes and credentials that best prepare students for success after high school. 

"Can the four-year degree be saved? Not for most learners, I would argue," says deLaski. "The percentage of adults who believe college is not worth the cost has surged from 42% to 56% in the last decade, and a striking 62% say they prefer short-term skills training and non-degree credentials over traditional degree programs."

deLaski’s book draws on a decade of design-thinking research from the nonprofit Education Design Lab as well as 150 interviews of educational experts, college and career counselors, teachers, employers, and learners. 

She urges institutions to better attend to the needs of new-majority learners, often described as nontraditional students, including people from low- or moderate-income backgrounds, people of color, first-generation students, veterans, single mothers, rural students, part-time attendees, and neurodivergent students. 

Fortunately, she finds ample opportunities for colleges to support learners via alternative pathways to marketable knowledge, including bootcamps, skills-based learning, and apprenticeships, career training, and other types of workplace learning. 

Within the book, deLaski covers: 

The historical context of college degrees and how their perceived value is changing in today's economy—which jobs still need a degree? Which ones don’t? Which industries are making the move? 

Proven alternate pathways to success, including blue- and white-collar apprenticeships and motivated self-starters who use YouTube, Reddit, and webinars to learn valuable coding or marketing skills. 

Ten design principles to redefine college as a place where workforce training, corporate education, and traditional college paths merge and make a flexible and inclusive system for today’s learners. 

 

Kathleen deLaski

deLaski shares these additional insights with us: 

Question: Can the four-year degree be saved? 

DeLaski: Not for most learners, I would argue. Once less expensive alternative pathways become clearer and surer, a full-on degree will seem impractical for new majority learners. And the new majority learners are, by definition, most learners. The four-year degree has been the market signal we’ve led with for almost four hundred years in this country. But why does the degree have to be the only product that colleges sell? And why can’t the American Dream be achieved by other college products, other constructs of career preparation or adultification? 

Question: How do you define “new-majority learners,” and why is it crucial for educational institutions to focus on their needs? 

deLaski: New majority learners is a 21st century way to describe all the types of students for whom college was not designed. And today these students comprise a majority of higher education learners. These are students who not so long ago were excluded from college altogether and who even now find the barriers to success are strong. Some of these groups include Black and brown students, Indigenous students, single parents, students who come from poverty, or live with a disability. They include English language learners, veterans, and anyone who has to work while in college to pay for school. 

Question: What is your message to people who have, for generations, heard that the fastest route to success is a college degree? 

deLaski: The four-year degree is still the default path for families who are not financially constrained. But that’s fewer and fewer people. The good news is that in many fields today, like tech, business, parts of health care, creative arts, you can work your way to professional success by building experience and getting certifications–often without going to college. 

In the book, I provide four profiles of learners who can afford to skip the degree, like the Motivated Self-starter or the Connected Career-Switcher. Succeeding in one of these alternate routes basically depends on four factors: your bankroll, your network, your self-motivation, and choosing a field that doesn’t require a degree. 

Question: What are some successful examples of alternative education pathways or nondegree credentials that you highlight in the book? 

deLaski: Colleges, particularly community colleges, have long offered short-term certificates. And many are now formalizing “micro-pathways” to ready students for specific job role needs in their regions. In fact, a million students a year now go to college to obtain certificates. But these programs, as well as commercially provided bootcamps, are not usually subsidized by student loans or grants. And they should be. Some of the best programs are aimed at lower-income learners, such as YearUp and Merit America. But they rely on employers and philanthropists to fund the model. 

Question: How can colleges and high schools adapt their structure and curriculum to better align with the evolving job market? 

deLaski: Surveys suggest 52% of students who do graduate from college are underemployed, meaning they don’t land jobs that require a degree. Part of it is because employers increasingly say that they want to hire candidates who have experience. A chicken and egg problem. 

So, colleges (and high schools) need to make it their job to help students gain experience. Apprenticeships, internships, even simulated work projects will help students cross the “experience chasm.” This change requires colleges to step up their employer and community engagement departments. One college, Northeastern University, which does this well, has 250 internship facilitators. 

Question: How can families support young adults in making informed decisions about their education and career paths? 

deLaski: I never discourage a young person from attending college if they want that path. If they are feeling ambivalent or anxious, but college won’t break the family bank, I say give it a try, you’ll at least learn what you don’t like. For financially constrained families, I recommend advising your students to earn industry certifications in high school. One fifth of students in community college today are actually high school students taking classes. Apprenticeship programs are starting to gain ground beyond the trades. I profile an insurance company in the book, for example, which starts its apprentices in high school. And community colleges have many short-term certificate programs. These are ways to build your earning power as you decide whether you need more training. 

To gain information on the quality of college programs that are also affordable, I recommend websites such as College Scorecard. 

Question: What challenges do you anticipate in shifting the perception of higher education from traditional degrees to skills-based learning? 

deLaski: The biggest challenge I worry about is less about the perception, but what happens to the broader learning that we lose if our society moves to just-in-time technical skill building. 

If my predictions are correct, that by the mid-century mark only 30% of learners will earn a four-year degree, and students continue to move away from humanities majors, how will we learn about critical thinking—still one of the top requested skills by employers globally. Not to mention civic engagement.

Question: What if colleges, high schools, employers or communities and families want to explore these issues further in their own context? 

deLaski: I’ve provided discussion guides for each of these groups in the book. And I am available to come to regions to help facilitate workshops.

___

deLaski is the founder and board chair of the Education Design Lab, which works with colleges, states, and employers to design shorter, more targeted forms of higher education. 

She also serves as a senior advisor for Harvard's Project on the Workforce and teaches higher ed redesign at George Mason University. 

Thank you to the book’s publisher for sending me an advance copy of the book.

Comments

Popular posts from this blog

How To Uncover Your Blindspots To Become A Better Leader

What you don't see about yourself can hold you back as a leader. That's typical for many leaders. What we don't see is what we  can't  see: we have  blindspots . Your blindspots prevent you from achieving your greatest success.  “It turns out that we're often not great judges of ourselves, even when we think we are. Sometimes we're simply unaware of a behavior or trait that's causing problems,” explains  Martin Dubin , author of the new book,  Blindspotting: How To See What’s Holding You Back As A Leader . “Bottom line: until we uncover these blindspots, we can't move forward. The good news is that you can learn to do your own  blindspotting .”   “Most of us understand the idea of blindspots in a general sense—areas we can’t see, to take the term most literally, or places we have gaps that we may not even realize, to be a little more abstract,” says Dubin.  “But in the context of this book, I’m defining blindspots quite specifically: They are...

Helping People Win At Work

Here are some of my favorite pieces of advice from Ken Blanchard's and Garry Ridge's book, Helping People Win at Work : All good performance starts with clear goals. Continually planning and executing without the value of review and learning can blindside you. You don't want to save up feedback until somebody fails. It's amazing how much more you learn when you admit you don't know. If you can't measure something, you can't manage it. The key to developing people is to catch them doing something right. Whenever you attempt to influence someone else's beliefs, thinking, or behavior, you're engaging in leadership. A compelling vision tells people who they are, where they are going, and what will guide their journey.

Full Engagement By Brian Tracy

Best-selling author Brian Tracy's book, Full Engagement , provides practical advice for how to inspire your employees to perform at their absolute best. He explains that above nearly every measure, employees' most powerful single motivator is the "desire to be happy." So, Tracy teaches you how to make your employees happy by: Organizing their work from the first step in the hiring process through the final step in their departure from your company so they are happy with you, their work, their coworkers, as well as in their interactions with your customers, suppliers and vendors. Full Engagement includes these chapters and topics: The Psychology of Motivation Ignite the Flame of Personal Performance Make People Feel Important Drive Out Fear Create That Winning Feeling Select The Right People Internal Versus External Motivation At a minimum, Tracy suggests that managers do the following when managing their employees : Smile Ask questions Listen ...

One Minute Mentoring

Fortunately, I've benefited from having great mentors throughout my career. And, I've have the honor and good fortune to be a mentor, both formally and informally, for various individuals the past few decades. Mentoring is powerful. Both being a mentor. And, being mentored. That's why I became an instant fan of the book,  One Minute Mentoring: How to Find and Work With a Mentor -- and Why You'll Benefit from Being One . The book presents a fictional parable about the power of finding, or being, a mentor. In what is about a one- to two-hour read, you'll gain knowledge and easy-to-use tools for  how to find and leverage mentoring relationships . Ken Blanchard You'll also learn why developing effective communication and relationships  across generations  through mentoring can be a tremendous opportunity for companies and individuals alike. Bestselling author,  Ken Blanchard, Ph.D . teamed up with  Claire Diaz-Ortiz  to write  One Mi...

The Three Pillars Of Executive Presence

After two years of research, forty focus groups and a national survey, author  Sylvia Ann Hewlett  contends the  three pillars  of  Executive Presence  are: How you act ( gravitas ) How you speak  (communication ) How you look ( appearance ) All three work together to help you  telegraph  (signal) to others that you have what it takes and that you're star material.   "One thing to note at the start is that these pillars are not equally important--not by a long shot," explains Hewlett.  "Gravitas is the core characteristic." And according to the senior leaders that Hewlett researched the  top aspects of  gravitas are : Confidence and "grace under fire" Decisiveness and "showing teeth" Integrity and "speaking truth to power" Emotional intelligence Reputation and standing/"pedigree" Vision/charisma In her book,  Executive Presence , she teaches how to act, communicate and look your best while  avoiding the most comm...

The Rainmaker's Credo

  How To Become A Rainmaker  is a quick, instructional book that reveals the rules for getting and keeping customers and clients. Written by  Jeffrey J. Fox , the handbook format provides you the best approaches to take to become a true rainmaker – one who brings clients, money, business, or even intangible prestige to an organization.  One of the real gems in the book is Fox’s  The Rainmaker’s Credo , which includes:  Cherish customers at all times. Treat customers as you would your best friend. Listen to customers and decipher their needs. Make (or give) customers what they need. Teach customers to want what they need. Make your product the way customers want it. Get your product to your customers when they want it. Give your customers a little extra, more than they expect. Thank each customer sincerely and often.

Business And Life Lessons From Entrepreneur Miguel Leal

What I like most about Miguel Leal ’s memoir, aside from its overall compelling and inspiring information, are the business and life lessons he shares.  Those lessons are found throughout his recently released memoir, The House That Cheese Built . The book is a quintessential American dream story from a Mexican entrepreneur who shares the tale of building a multi-million-dollar business from scratch, complete with both success and failure, and always a vision of hope.  Leal came to the U.S. penniless as a teenager, speaking almost no English; he literally slept in the boiler room of a Wisconsin cheese factory for months before he was caught. Through hard work, grit, and ingenuity Leal would go on to launch his own business. He is widely credited with introducing Mexican cheeses to the U.S. market and grew his company to a multimillion-dollar success story that defined an industry. Yet, like many successful entrepreneurs, Leal’s great successes were matched by a variety of ...

Book Review: The Elephant In The Room

Diana McLain Smith's new book, The Elephant in the Room , explains how relationships make or break the success of leaders and organizations. It's not a light right.  For those who really want to understand relationships, however, this book, based on Smith's clinical research and a wealth of in-depth observational studies, is both insightful and worth the effort. Smith explains that when people click or clash, we typically chalk it up to chemistry and leave it at that.  But, she knows there are many dynamics within that relationship that need understanding by a leader to create success. In fact, she says it's possible to identify and analyze the seemingly mysterious ingredients that go into the makings of a relationship.  And, given the right tools, it's possible to understand what happens when a relationship forms, and then to actually anticipate what might happen next .  That anticipation is critical, claims Smith. Smith also shows read...

Ridiculously Practical Leadership By Nathan Magnuson

  What I like most about Nathan Magnuson ’s leadership books is how immediately actionable and practical his teachings are.   His latest book, Ridiculously Practical Leadership: The One-Step Approach To Immediate High Performance , is a perfect example.   There is no fluff, no theory, just straight-up practical application covering 20 skill topics ranging from decision-making to difficult conversations to giving feedback to leading change and servant leadership .   “For twenty years I’ve studied leadership development. I’ve had a front row seat to many incredible leaders and others who meant well but got stuck in the all-too-familiar rut of too-long training classes emphasizing theory over application with little to show for the investment,” says Magnuson.   That’s why I wrote Ridiculously Practical Leadership . So, if you’re looking for an approach to leadership development that CEOs, CFOs and CHROs can all support and team leaders can't live without, this...

Twenty-five Of My Favorite Leadership Quotes

All year during 2012, I collected my favorite quotes about leadership from Twitter. When the year ended, I published the list. So, for today's leadership flashback , among the thousands of tweets and retweets on Twitter about leadership during 2012 these 25 were my favorites. A mix of advice from some unknown individuals along with many from leadership book authors and famous leadership experts, and a few from past U.S. presidents and current-day athletes. Great leaders know the power of asking questions. Lead with your heart, not just your head. Learn to let go of fear and embrace the unknown. People are much more impressed by your potential than by your track record. Smart leaders use the power of stories whenever they have important messages to convey. To be effective, leaders have to close the conversational gap with their employees. One of the tests of leadership is the ability to recognize a problem before it becomes an emergency -- Arnold Glasow Managers...