Trust Is The Most Valuable Asset Within An Organization

In Marcus Buckingham’s book, Love + Work, he busts a variety of business myths, including this one:

Myth: The organization’s most valuable asset is its people.

In reality, Buckingham argues that “An organization’s most valuable asset is its trust.”

After analyzing over a million StandOut strengths assessments, and having recorded more than four million check-ins, Buckingham reports the following:

“We asked people if they trusted their teammates, their team leader, and their senior leaders. Those who strongly agreed that they trust two of these three groups were three times more likely to be fully engaged and highly resilient. Those who strongly agreed that they completely trusted all three groups were fifteen times more likely to fully engaged and forty-two times more likely to be highly resilient.”

So, says Buckingham, “trust is just everything. Anything you do to build trust with your colleagues will be a step in the right direction."

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