Ron Friedman’s
new book, Superteams, is the best book about teams and team building
that I have ever read and have reviewed on my blog. It’s all about what the
best teams do differently.
- Manage their energy and attention.
- Bring out the best in one another.
- Keep improving over time.
- A simple rule that instantly cuts meeting time in half.
- How the best teams make focus easier, not harder.
- The one question that makes team decisions up to 30% smarter.
- The only office perk that improves performance (spoiler: it's not coffee).
- How personal productivity hacks make teamwork harder.
- How to use downtime to boost results.
- Why feeling like the smartest person in the room is a red flag.
- Why top performers care more about disappointing their peers than their boss.
- How the best teams avoid burnout without working fewer hours.
- The science of truly restorative breaks, evenings, and vacations.
- How to build a team that keeps getting better (even when you're not in charge).
- Why viewing disagreements lead to better decisions. And how to disagree without getting personal.
- How to address tension proactively.
- See where your team’s biggest opportunity lies.
- Reduce guesswork about what to work on next.
- Focus your effort where it’s most likely to pay off.
Ron Friedman, PhD
Today, Friedman shares these additional insights with us:
Question: What's the one question great leaders ask in meetings that most others don't?
Friedman: Most meetings revolve around sharing updates. Everyone takes a turn explaining what they've been working on and where things stand. Updates serve a purpose, but they often leave people wondering why they couldn't have been sent in an email. They rarely move a project forward.
The best leaders use meetings differently. Instead of asking what people accomplished, they ask, "What are you stuck on?" That one question transforms a status meeting into a collaborative problem-solving session, where teammates help one another overcome obstacles and make real progress.
It also normalizes challenge. It sends the message that struggling isn't a sign of weakness; it's a natural part of doing meaningful work. And if no one is stuck, that's not always a sign the team is thriving. It may be a sign that no one is pushing themselves hard enough.
Question: Most teams plateau. How do Superteams keep getting better over time?
Friedman: Most teams plateau once they find an approach that works. They stop experimenting, stop questioning their assumptions, and gradually fall behind.
Superteams take the opposite approach. Their leaders build continuous improvement into the way the team operates. They experiment even when things are going well. They model curiosity by asking thoughtful questions and admitting what they don't know. They actively seek feedback and make it safe for others to do the same. Over time, those behaviors become contagious. Instead of protecting yesterday's success, the entire team is constantly learning, adapting, and getting better.
Question: How do top teams use Artificial Intelligence (AI) that is different from other less successful teams?
Friedman: There's a lot of discussion about whether AI will replace jobs. I think the more interesting question is how it will change teamwork.
Our research suggests AI is widening the gap between average teams and Superteams. The difference isn't simply that the best teams use AI more often. It's that they learn together. When someone discovers a better prompt or workflow, they share it. Their teammates build on it, improve it, and everyone gets better.
Average teams use AI to improve individual performance. Superteams use it to improve the entire team.
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Smart, game-changing, insightful, and incredibly practical, this book is your definitive resource for how to turn your team into a Superteam.
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Friedman, PhD,
is an award-winning psychologist who helps leaders build high-performing teams.
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