In past postings I've shared Marriott's core values. Below are the 10 core values of Zappos.com, a company founded in 1999 with the goal of becoming the premiere destination for online shoes. Now, it is much more than just an online shoe store, and it's known for its unwavering focus on superior customer service.
- Deliver WOW through service
- Embrace and drive change
- Create fun and a little weirdness
- Be adventurous, creative and open-minded
- Pursue growth and learning
- Build open and honest relationships with communication
- Build a positive team and family spirit
- Do more with less
- Be passionate and determined
- Be humble
And, the most important core value is customer focused!